From a clear problem to a first release
MVP development for startup founders
Build the smallest useful version of your product. We help startup founders turn a defined customer problem into a web app they can put in front of real users, learn from, and keep improving.
Is this the right next step?
For founders with a customer problem to solve, a prototype to develop, or an early product that needs a clearer first release. If the main uncertainty is whether people need the product, start with discovery and user research before committing to a full build.
What your scope can include
- A scope covering the target user, core journey, acceptance criteria and exclusions
- Interface designs for the agreed user journeys
- A working application with the accounts, data and integrations your scope needs
- Testing of the core workflow, access permissions and failure states
- Deployment, source access, setup documentation and agreed release support
The proposal defines the deliverables and acceptance criteria for your project. Optional features are agreed separately.
A first release for a founder building a client portal
Illustrative scope: let a small service business invite clients, collect requests and share status updates. Success means a client can complete that journey without returning to email.
- Client and team sign-in with separate permissions
- Create a request and review its status
- A team queue with ownership and basic notifications
- A simple activity record and deployment documentation
Multiple workspaces, complex billing, native mobile apps and custom reporting can wait unless they are essential to the first customer. This is a scoping example, not a client result or fixed package.
Explore the project portfolio →How we work together
1. Choose the problem
Agree who the first release serves, the job it must complete, and what evidence you already have. Separate a product assumption from a technical requirement.
2. Approve the release
Define the user journey, screens, integrations and acceptance checks. Agree the fixed price and milestone dates for that scope before development.
3. Build and review
Try working demos every two weeks. Review the actual flow, capture feedback and approve any additions before they change the scope.
4. Launch and learn
Test the agreed release, deploy it, and hand over the code and documentation. Use feedback from actual users to decide the next phase.
What affects cost and timing
The number of user roles, workflows, integrations, payment rules and data requirements matters more than the number of screens. We price the agreed scope before development. A discovery step may be needed before we can give a reliable estimate; hosting, third-party subscriptions and ongoing maintenance are identified separately.
Related project work
- SSB Trainer — Picture-based storytelling practice with a timed speaking round and AI feedback.
- ScriptopediaAI — A creator tool for developing scripts and adapting a content idea across publishing platforms.
Before you commit
How long does an MVP take?
Milestone dates are agreed after we understand the scope and dependencies. A single workflow with an existing integration is different from a platform with multiple roles and payment rules. Working demos every two weeks make progress visible without promising the same launch date for every product.
Can you develop an existing prototype?
Yes. We first review the flows, code if there is any, data model and integrations. The proposal explains what can be reused and what needs to change before real users rely on it.
Will I own the product and source code?
You own the project code from day one, with source access and setup documentation. Third-party software and services retain their own licenses and subscriptions; these should be identified in the scope.
Do you work with founders outside India?
We work remotely with startup founders. On the scope call, we agree communication, review availability and the working-hour overlap your project needs. Payment arrangements and release support belong in the proposal.
Related services
A useful first conversation
Let’s define what to build first.
Bring the problem, your users and the constraints. We’ll discuss the next step and what needs to be scoped.